Case
06
Client
SIAM
Discipline
Print / Outdoor
Year
2023
A gorilla hugging a rider on a blue SIAM electric scooter

Electric Scooters

100% electric scooters. Nature will thank you.

El Ojo de Iberoamérica · Gold2 awards and placements

See the work

The story

A print and outdoor campaign for SIAM's 100% electric scooters.

Instead of explaining emissions, the work paired riders with the animals nature might thank them for protecting, so an environmental benefit feels immediate, warm and impossible to ignore.

The work

3 images

A gorilla hugging a rider on a blue SIAM electric scooterView full size
01
A bear hugging a rider on a red SIAM electric scooterView full size
02
A kangaroo hugging a rider on a silver SIAM electric scooterView full size
03

Recognition

2 awards and placements

  • 1 Gold
  • 1 Silver
  1. El Ojo de Iberoamérica 2023 (source, opens in a new tab)
    • 1 Gold
  2. American Advertising Awards 2024 (source, opens in a new tab)
    • 1 Silver